Privacy Policy

Last Updated: August 2024

NewLocay (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (“Site”). Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. Information We Collect

We may collect the following types of information:

Personal Information: Identifiable information such as your name, email address, phone number, and any other information you voluntarily provide when you register, contact us, or list a property.
Non-Personal Information: Information that does not identify you personally, such as your browser type, device information, and IP address.
Cookies and Tracking Technologies: We may use cookies, web beacons, and similar tracking technologies to collect information about your activities on the Site.

2. How We Use Your Information

We may use the information we collect for various purposes, including:

Providing and managing your access to the Site;
Personalizing your experience on the Site;
Improving our website, services, and customer experience;
Sending you promotional emails and updates (with your consent);
Processing transactions and communications related to property listings;
Displaying targeted advertisements, including Google AdSense ads.

3. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data under the following legal bases:

Consent: We may process your data if you have given explicit consent for a specific purpose (e.g., receiving newsletters).
Contractual Necessity: Processing is necessary to fulfill our contract with you, such as managing your property listing.
Legitimate Interests: We may process your data to improve our services, provided that your rights do not override these interests.
Compliance with Legal Obligations: We may process your data where necessary to comply with our legal obligations.

4. Your Rights (GDPR)

If you are a resident of the EEA, you have the following rights:

Access: Request access to your personal data.
Rectification: Request correction of inaccurate or incomplete data.
Erasure: Request deletion of your personal data.
Restriction of Processing: Request that we limit the processing of your data.
Data Portability: Request a copy of your data in a structured, machine-readable format.
Objection: Object to the processing of your data based on legitimate interests or for direct marketing purposes.
Withdraw Consent: Withdraw your consent at any time, where consent is the legal basis for processing.

To exercise these rights, please contact us at [Your Contact Email].

5. California Privacy Rights (CCPA)

If you are a resident of California, you have the following rights under the California Consumer Privacy Act (CCPA):

Right to Know: Request disclosure of the categories and specific pieces of personal information we have collected about you.
Right to Delete: Request deletion of your personal information.
Right to Opt-Out: Opt-out of the sale of your personal information.
Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising your CCPA rights.

To exercise these rights, please contact us at [Your Contact Email]. We do not sell personal information, but if this changes, we will update this policy and provide an opt-out mechanism.

6. Google AdSense

We may use Google AdSense to display ads on our Site. Google may use cookies and other tracking technologies to serve personalized ads based on your browsing history. You can learn more about how Google uses your data by visiting the Google Privacy & Terms site.

You can manage your ad preferences or opt-out of personalized advertising through the Google Ad Settings or by using a third-party tool like the Network Advertising Initiative.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. However, no security measure is entirely foolproof, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected or to comply with legal obligations. After this period, we will securely delete or anonymize your data.

9. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Children’s Privacy

Our Site is not intended for children under the age of 16. We do not knowingly collect personal data from children under 16. If we learn that we have collected personal data from a child under 16, we will take steps to delete that information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the updated policy on this page with the date of the last revision. Your continued use of the Site after the changes are posted constitutes your acceptance of the revised policy.